Maximize Employee Engagement . As an afterthought feature within Pages, sharing will be even more confined to LinkedIn. That’s $10m-$40m from Elevate.

Does it account for a sizable portion of their revenue? (Like cloud services these past several years for companies like Microsoft, Google, and Amazon.). We’re likely off somewhere in our numbers. Elevate’s intelligent software allows organisations to build a dynamic view of all the talent available, internal and external; past, present and future. According to LinkedIn, Elevate - its employee advocacy solution - will not be available as a standalone product beyond 2020. Unfortunately for Elevate customers, their employee advocacy tool is getting the axe. If we apply that 18% to LinkedIn’s $6.8B in FY19 revenue, we see that Marketing Solutions generates an estimated $1.2B in annual revenue. LinkedIn Elevate makes it easy to discover and share content curated by experts at your company. At FirmPlay, we’ve helped companies as small as startups and as large as Fortune 100s build and launch their employee advocacy programs. The last thing you want is to invest in something that won’t be there a few years down the road. Those features will be a small subset of the necessary employee advocacy functionality. That’s just $10M-40M for Elevate, versus $1.2B for Marketing Solutions as a whole.

But a robust and dedicated solution is critical for any serious employee advocacy initiative.

What this means for LinkedIn Elevate customers Vault will ingest your legacy candidate data sources ,use AI and Machine Learning to produce an instant talent pool for you to It's a great solution for LinkedIn, but a budget killer for many companies. LinkedIn Elevate makes it easy to discover and share content curated by experts at your company. http://ow.ly/a83O50BYGPG #FutureofWork, As the Future of work becomes more evident and the acceptance that Contingent Workforce Programs have a significant part to play AI Sourcing will become an integral part of the talent sourcing model. One Company. At FirmPlay, employee advocacy is all we do. This forces companies to sponsor their posts if they want them to be seen. Because ultimately, LinkedIn wants to sell more ads, not more employee advocacy software. LI Elevate Customers Stop buying side projects from giant vendors. By embedding some of Elevate’s employee advocacy functionality into Company Pages, LinkedIn can strengthen Pages as a product. There’s a cautionary tale here for enterprise software buyers.

Sharing content regularly can get you up to 6x more profile views. A broader lesson for HR Tech and MarTech buyers. Now add one last bit of data to the mix... Here’s where it gets interesting for LinkedIn. You invest your time.

See our. Privacy Policy, will not be available as a standalone product beyond 2020, has steadily decreased organic engagement for company posts. Blog Unfortunately for Elevate customers, their employee advocacy tool is getting the axe. Follow the money, however, and the logic behind the move reveals itself. One Culture. Single-sign on, a valuable feature for larger programs that want an easy way to control who can access shareable content in their employee advocacy program, is unlikely to be available.

Only your company’s content, for your ambassadors to consume and to share. You invest a lot when you buy a solution. Elevate | 25,869 followers on LinkedIn | Elevate provides innovative, tech-enabled online credit solutions for a brighter financial future.

With great content hand-picked by people at your company, you'll feel confident that you're sharing the kind of valuable, relevant articles and insights that your network will appreciate. LinkedIn will harvest some of Elevate's employee advocacy functionality and add it to their Company Pages product. Not only is Elevate a drop in the ad revenue bucket - it’s also an outlier in type when compared to other products in the category: Elevate is a software offering that doesn’t need or fully monetize LinkedIn’s greatest asset, it’s user network.